Classement 2016 > Management du Tourisme et de l'Hôtellerie

6 au classement
Classement 2016 > Management du Tourisme et de l'Hôtellerie Toulouse Business School
MSc Hospitality and Tourism, Marketing & Management
Ce programme était classé N°3 dans cette spécialité l'année dernière.
ÉcoleFormation initialeStage obligatoireFormation dispensée en Full TimeDurée de la formation : 15 moisCondition d'admission : Bac+3Condition d'admission : Bac+4Condition d'admission : Bac+5Accréditation Membre CGEAccréditation EQUISAccréditation AACSBAccréditation CGE

Demander des informations complémentaires

Informations détaillées : MSc Hospitality and Tourism, Marketing & Management

Conditions d'admission

Conditions requises pour l’admission

  • Attention : Programme dispensé en anglais / Program taught in English
  • IELTS 6.5 or equivalent
  • International students with a bachelor degree
  •  

Profils privilégiés

  • Admission Requirements: 240 ECTS (some exceptions at 180 ECTS with very good academic profile)
  • IELTS 6.5 or equivalent

Composition de la promotion en 2015-2016

Sélection

Processus de sélection

Session de recrutement

Starting date: October 2016

Coût de la formation

    Déroulement des enseignements

      Durée totale de la formation

      15 months

      Période de cours

      Full time program : October 2016 until June 2017

    Contenu pédagogique

    This MSc program lasts 15 months and is worth 90 ECTS credits. It is divided into 5 parts:

    • Common Marketing, Management & Communication content (30 ECTS): Most up-to-date academic skills in Marketing, Management and Communication, delivered by TBS faculty with a focus on new business models, digital marketing & communication, relationship marketing, new data intelligence approaches, social responsibility, cross-cultural management, project management and leadership.
    • Tourism and hospitality industry track content (20 ECTS): Academic and professional content in tourism and hospitality management including yield management, social responsibility in tourism and hospitality, airlines management, electronic distribution and global distribution systems,  hospitality models, multiculturalism, niche tourism, economy of tourism, business travel, digital and web communication.
    • 2 electives (10 ECTS): They allow for customization of the program depending on the student’s domains of professional interest or needs (examples of electives include: electronic management tools for tourism, blue chip tourism & hospitality players, operational business travel, product & brand management, CRM & social CRM, cross-cultural marketing, web design, etc.). These electives are taught by recognized professionals to help students get a first-hand managerial insight into their choices
      of specialization.
    • Internship or dissertation (30 ECTS): 4 to 6
      months, in a company in France or abroad, and validated through a professional thesis. Students can also choose to write up a dissertation without an internship.
    • Strong, project-based integration within French culture

       

    Débouchés

    Hotels and Hotel chains: Assistant Director, Yield Revenue Manager, Marketing and e-Marketing Manager, Communication Managers, etc. Online or mortar travel agencies:  Product Manager, Web Marketing Manager, Area Managers, etc.
    Tour Operators: Strategic Managers, Web-Marketing Managers, Product Managers, etc.
    Global tourism industry:  environmental and green label management, development of equitable tourism, new business development, event managers, etc.

    Salaires annuels à la sortie

      Insertion professionnelle


      Voir aussi

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      Légende

      • Interview vidéo du responsable du programme

      • Informations détaillées / Plaquette du programme

      • Demande d'informations complémentaires

      • La formation est, de façon certaine, totalement ou partiellement financée par une entreprise d’accueil (long stage alterné conventionné, contrat d’apprentissage, contrat de professionnalisation).

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