Le mot de
BONCORI Anne-Laure
MSc Luxury Brand Management Food & Wine

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INSEEC MSc & MBA


MSc Luxury Brand Management Food & Wine

Ce programme était classé N°19 dans cette spécialité l'année dernière.

  • En hausse
  • École
  • Formation initiale
  • Formation continue
  • Stage obligatoire
  • Durée de la formation : 12 mois
  • Condition d'admission : Bac+4
  • Condition d'admission : Bac+5
  • Accréditation Eduniversal
  • Accréditation RNCP Niveau 1

Le mot de Anne-Laure BONCORI

Responsable


AN MSc WITH ACADEMIC EXCELLENCE AND PROFESSIONAL EXPERIENCE IN THE FOOD & WINE INDUSTRY

The MSc Luxury Brand Management Food & Wine fully taught in English, is the perfect combination of theoretical and practical training covering key luxury sectors such as gastronomy, wine, champagnes and spirits, hospitality, as well as new food trends fashion and beauty as all these sectors are connected to each other. Those segments within the luxury industry has globally become a fast-growing and booming sector.

International companies are nowadays seeking high level managers or experts who are able to move within an international and challenging environment with the objective of ensuring their economic growth everywhere in the world.

For that purpose, the goal of this MSc is to allow students to be immersed in all the aspects of the luxury food & beverage industry to improve and master the specific technical skills needed to work in this both demanding and complex environment.

Students acquire all the know-how they need to develop their proficiency skills required by every manager of the luxury industry primarily in the following ways:

  • Lectures and seminars led by professionals
  • Visits to leading companies including practical courses on different business segments
  • Analysis of existing and emerging consumers and markets

In addition to this, the MSc Luxury Brand Management Food & Wine provides students with a series of five modules focusing on the Art of Wine Tasting. Over these modules, students will be discovering and tasting different wines from diverse regions from Bordeaux to Bourgogne. This Art of Wine tasting will allow students to get a certificate in addition to the MSc degree offering them a double qualification.

This MSc program is also meant to ensure a high degree of expertise in order to hold high-ranking positions such as Brand Manager, Product Manager, Trade Manager, and Community Manager...

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